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Whites Exclusive
Recently viewed
- Permanent hair color in Light Brown 50 shade
- Ammonia-free formula for less damage and a more comfortable application
- Contains 9% hydrogen peroxide to lift up to 2 levels of natural color
- Nourishes and conditions hair while coloring with moisturizers, vitamins and proteins
- Good for all textures of hair including fine, medium and coarse
- Use with included developer cream for optimal results
- Apply color evenly from roots to ends for full coverage
- Covers grays and blends new growth with a subtle, multi-dimensional color
- Lasts 4-6 weeks or until new hair growth appears
- Apply to clean, dry hair and leave on for recommended processing time
- Always perform a patch test before full application
- Shampoo hair after processing to remove excess dye for best results
- Provides a soft and natural-looking light brown color
- Conditions and nourishes hair for a soft and smooth texture
- Long-lasting color that won't fade easily
- Provides an even application of color
- Helps cover grays and blend new growth
- Lightens and tones hair 1-2 shades lighter
- Improves hair's natural highlights
- Leaves hair looking shiny, healthy and nourished
- Wear gloves to protect your hands.
- Mix the Wella Soft Co 50 Light Brown hair color cream with the developer in a plastic bowl.
- Apply the mixture evenly to dry hair, starting from the roots and working your way towards the ends.
- Leave the color on for 30 minutes, or as directed by the instructions.
- Rinse your hair thoroughly with warm water until the water runs clear.
- Apply the conditioner that comes with the product and leave it on for 2-3 minutes.
- Rinse your hair thoroughly again and style as desired.
- Permanent hair color in Light Brown 50 shade
- Ammonia-free formula for less damage and a more comfortable application
- Contains 9% hydrogen peroxide to lift up to 2 levels of natural color
- Nourishes and conditions hair while coloring with moisturizers, vitamins and proteins
- Good for all textures of hair including fine, medium and coarse
- Use with included developer cream for optimal results
- Apply color evenly from roots to ends for full coverage
- Covers grays and blends new growth with a subtle, multi-dimensional color
- Lasts 4-6 weeks or until new hair growth appears
- Apply to clean, dry hair and leave on for recommended processing time
- Always perform a patch test before full application
- Shampoo hair after processing to remove excess dye for best results
- Provides a soft and natural-looking light brown color
- Conditions and nourishes hair for a soft and smooth texture
- Long-lasting color that won't fade easily
- Provides an even application of color
- Helps cover grays and blend new growth
- Lightens and tones hair 1-2 shades lighter
- Improves hair's natural highlights
- Leaves hair looking shiny, healthy and nourished
- Wear gloves to protect your hands.
- Mix the Wella Soft Co 50 Light Brown hair color cream with the developer in a plastic bowl.
- Apply the mixture evenly to dry hair, starting from the roots and working your way towards the ends.
- Leave the color on for 30 minutes, or as directed by the instructions.
- Rinse your hair thoroughly with warm water until the water runs clear.
- Apply the conditioner that comes with the product and leave it on for 2-3 minutes.
- Rinse your hair thoroughly again and style as desired.
- Permanent hair color in Light Brown 50 shade
- Ammonia-free formula for less damage and a more comfortable application
- Contains 9% hydrogen peroxide to lift up to 2 levels of natural color
- Nourishes and conditions hair while coloring with moisturizers, vitamins and proteins
- Good for all textures of hair including fine, medium and coarse
- Use with included developer cream for optimal results
- Apply color evenly from roots to ends for full coverage
- Covers grays and blends new growth with a subtle, multi-dimensional color
- Lasts 4-6 weeks or until new hair growth appears
- Apply to clean, dry hair and leave on for recommended processing time
- Always perform a patch test before full application
- Shampoo hair after processing to remove excess dye for best results
- Provides a soft and natural-looking light brown color
- Conditions and nourishes hair for a soft and smooth texture
- Long-lasting color that won't fade easily
- Provides an even application of color
- Helps cover grays and blend new growth
- Lightens and tones hair 1-2 shades lighter
- Improves hair's natural highlights
- Leaves hair looking shiny, healthy and nourished
- Wear gloves to protect your hands.
- Mix the Wella Soft Co 50 Light Brown hair color cream with the developer in a plastic bowl.
- Apply the mixture evenly to dry hair, starting from the roots and working your way towards the ends.
- Leave the color on for 30 minutes, or as directed by the instructions.
- Rinse your hair thoroughly with warm water until the water runs clear.
- Apply the conditioner that comes with the product and leave it on for 2-3 minutes.
- Rinse your hair thoroughly again and style as desired.
